Here’s the deal. Networking sucks and you’re probably bad at it.

I say that because I believe it too: I hate networking, and I’m bad at it. So I don’t do it. But that doesn’t stop me from meeting new people, in a business setting, who sometimes refer projects to Paper Leaf.

Wait a minute… isn’t that networking?

Not in my mind, and I’ll explain to you why. But first a little story.

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