What I Do
I’m your hired gun. I’m a digital agency advisor who uses my 15 years of agency entrepreneurship experience to help solve problems I’ve solved before – pain points that are common to digital agency founders like yourself. Those problems usually fall into broad categories including: sales and marketing; agency operations & service delivery; finance (including the almighty profitability); long-term strategy; mergers and acquisitions; and exit strategies.
If that sounds like what you need, contact me and let’s schedule an initial chat, or scroll down for more information.
I Know Your Pain
Running a digital agency – whatever sub-category of it your firm falls in to – is tough. Trust me, I’ve been there. Any of this sound familiar?
- You’re waking up at 3am stressed out about a client, or finances.
- You’re wondering if you’re going to make payroll next month.
- You’re losing sleep wondering how you’re going to fill the gap when a critical employee gives their notice.
- You feel like you’re on an island, trying to solve problems you’ve never faced before, knowing that a misstep could cost you everything.
- You’re paying staff more than you’re paying yourself.
- And so on.
I get it. People like you hire me exactly because I’ve been there, and I can cut years of trial, error, and costly mistakes out of your path.
Where’s the Proof?
I get it. It’s easy to talk a big game, but how do we know I’m not just all talk? Here’s some data over my 15 years founding + running my digital agency to help back up what I’m selling:
- $4M revenue per year at time of exit
- 86% employee satisfaction rate
- 46% average year-over-year revenue growth
- 28% average year-over-year personnel growth
- 210% average year-over-year EBITDA growth
- 24% EBITDA margin over entire period
- 0 people let go because we didn’t have enough work.
Areas of Service
If you want to transform from a smaller, surviving digital agency to a growing, thriving digital agency, I can help through the same battle-tested and data-forward solutions I used to grow my shop from $40k to $4M / year. Here are the areas I offer advisory services in:
Sales & Marketing
Position and market your firm more effectively, and get proposals and bids out the door way faster and with higher close rates.
- Positioning
- Marketing Systems
- Sales Systems
Agency Operations
Deliver more profitable products and services without having to do it all yourself, while keeping clients + staff happy.
- Service Delivery
- Employee Retention
- Client Satisfaction
Agency Finance
Develop simple + speedy financial tools in order to measure, monitor, forecast and improve your profitability and cash flow.
- Forecasting
- Cash Flow
- Reporting
Long-term Strategy
Point the ship in the right direction with strategic systems, processes, and advice that aligns you for the now and the next.
- Vision + Mission
- 3-Year Plan
- 1-Year Outcomes
M&A / Exit Strategies
Grow your firm through M&A, or plan ahead for when the inevitable time comes to exit your firm and move on responsibly.
- Valuation
- Preparing to Sell
- M&A Advisory
Problems I Solve
When it comes to digital agency consulting, I’m often hired to:
- Increase profitability and profit margin
- Improve or create marketing systems & processes
- Delegate and systematize sales systems & processes
- Improve project & service efficiency
- Develop department and agency KPIs
- Aid in company reorganization
- Mentor, grow, and improve executive / management teams and systems
- Advise + navigate exits, mergers and acquisitions
These are all problems I solved during my time at Paper Leaf, and problems I’ve solved consulting for other entrepreneurs as well.
Time to level your firm up? Drop me a line.
I’m interested to hear from folks like you, who know there is potential in their agency. Let’s start with a simple, quick, no-obligation introductory video call to see if there’s a fit.